Red Bull – Airdrop

04 August 2010 | Fastmovers

With the Airdrop marketing campaign Red Bull involves students in an interactive experience. Instead of hiring hot girls to give out free samples the company placed crates of Red Bull that looked if they were air dropped at various college campuses in America. The idea was to create a situation that would disrupt the daily flow of student life. The result? Check out this movie.
 

11 April 2011 | Fastmovers

Red Bull – Art of Can

Red Bull’s international hit campaign Art of Can comes to Holland. In this project professional en amateur artists create sculptures and art installations with the used Red Bull cans. ...
10 February 2013 |

Tokyo Shimbun – Augmented reality app

Newspapers all over the world suffer from decline in circulation and aging readership. In an attempt to engage the Tokyo Shimbun more with kids, a Tokyo agency created an ...
06 July 2017 |

Nido – Umbilicar

In the Dominican Republic an average of 37 children a year die from being left alone in hot cars. To confront this danger, the Nestlé milk brand Nido created ...