Guy Cotton – Sortie en Mer
Sortie en Mer is a very confronting campaign by Guy Cotton. The French manufacturer of marine and safety clothing tries to make people aware of the dangers of open water ...
This case video features an interesting social media activation by Renault in The Netherlands. The French car brand presented an authentic campaign that intergrated nostalgic storytelling with Facebook’s interactive options. The results are pretty good: 10,293 unique tags and the number of Facebook-fans doubled.