ASICS – Treadmill Challenge
Ryan Hall, America’s fastest marathoner, runs an average of 4:46 a mile. How long they can ordinary people keep up at his pace? To promote its sponsorship of the ...
This case video features an interesting social media activation by Renault in The Netherlands. The French car brand presented an authentic campaign that intergrated nostalgic storytelling with Facebook’s interactive options. The results are pretty good: 10,293 unique tags and the number of Facebook-fans doubled.