Sainsbury's – Christmas in a Day

24 December 2013 | Durables

Sainsbury’s tries to capture the magic of Christmas in this 44 minutes long user generated video. Inspired by YouTube’s Life In A Day director Kevin Macdonald made a compilation of of Christmas clips submitted by the British public. The result is an emotional journey through all facets of what Christmas Day can be.

Brandactivation.nl wishes you a very merry Christmas

 

17 August 2009 | Durables

IKEA –IKEA-fans

Despite all the modern forms of communication marketeers sometimes miss possibilities to activate their brand. An online social hotspot where fans can generate their own ideas or follow the ...
14 February 2018 | Durables

Diesel – Go with the Fake

Just before the start of the New York Fashion Week Diesel came up with this fun PR stunt. The fashion brand opened a bootleg store in Chinatown selling fakes ...
11 June 2010 | Durables

Volvo – Subject60

Stylish & trendy. A car with a bite for cosmopolitans. With the ‘naughty’ S60 Volvo tries to shake of its Swedish dullness image. Therefore they launched the experimental Subject60 ...