Sainsbury's – Christmas in a Day

24 December 2013 | Durables

Sainsbury’s tries to capture the magic of Christmas in this 44 minutes long user generated video. Inspired by YouTube’s Life In A Day director Kevin Macdonald made a compilation of of Christmas clips submitted by the British public. The result is an emotional journey through all facets of what Christmas Day can be.

Brandactivation.nl wishes you a very merry Christmas

 

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Nike – House of Innovation

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