Samsung – 10 Minute Vacation

27 November 2015 | Durables

The new Samsung Galaxy S6 battery can charge up to 4 hours within 10 minutes. To emphasize that Samsung created a feel good activation in which they helped busy people in a Polish business district to charge their batteries in 10 minutes. Cool stuff!

 

23 February 2013 |

Sony – AR Headphone Music Festival

To launch of the MDR-1 headphone Sony developed a very cool marketing concept: the augmented reality Headphone Music Festival. On several hotspots in Tokyo’s Shibuya area they spread posters ...
18 January 2012 | Durables

IKEA – A Voyeur’s Dream

Nice guerilla campaign with a Big Brother twist in the Auber metro station in Paris. For six days five adults lived in a fully furnished 52 square meter show ...
17 April 2020 |

Porsche – Electric Dialog

In this large-scale stunt that spanned all the way from London to the USA Porsche promoted its first electric vehicle. It all started when The London Eye suddenly began ...