IKEA – The Human Catalogue
Over the years IKEA has used some pretty unexpected marketing stunts to create a buzz around the launch of its print catalogue. But this one outshines them all. It’s ...
3D-television is the next hot thing. To promote a new line of LED TVs Samsung introduced a large-scale 3D-outdoor projection at the Beurs van Berlage in Amsterdam. The public was able to view an impressive interaction between the spectacular visuals and the architecture of the historic building. The result was a magical 3D-experience for those present.
Over the years IKEA has used some pretty unexpected marketing stunts to create a buzz around the launch of its print catalogue. But this one outshines them all. It’s ...
The best way to explain a new technology is to show how it works. That’s the idea behind this fun advertising stunt for Volkswagen’s Pedestrian Detection system in a Spanish cinema....
IKEA brilliantly misled costumers of the Milan Design Fair. A chemical toilet turned out to be a doorway to a comfortable 20 square meter IKEA paradise. As the video ...