Samsung – Diving in the Desert

27 February 2015 | Durables

If you ever visited the Australian outback you know that the ocean feels 10.000 miles away. Opening a dive shop in Alice Springs also seems to be insane. Unless you created a very cool concept to promote a virtual reality gadget. Be sure to check out the video.

03 June 2013 | Durables

Scrabble – Scrabble Wifi

Nice to see that an inconic family game like Scrabble uses this kind of creative brand activation. With Scrabble Wifi people could win free wifi minutes in places without ...
13 September 2013 |

Lexus – Trace Your Road

Lexus like to plug its new IS Hybrid as a car for adventurers. Saatchi & Saatchi Italy translated this idea in a genuinely cool live size video game. Trace ...
04 January 2017 | Fastmovers

Kérastase – Hair Coach

This is an interesting example of how brands can blend the internet of things with their marketing strategy. In the fall of 2017 luxury hair care brand Kérastase will ...