IKEA – The Human Catalogue
Over the years IKEA has used some pretty unexpected marketing stunts to create a buzz around the launch of its print catalogue. But this one outshines them all. It’s ...
With Who is Notasso? Samsung Galaxy Note launched a very effective interactive campaign in The Netherlands. More than 50,000 people used the Facebook app to let their pictures mash up by the (probably fictive) Spanish street artist Notasso. Now Notasso is back for a new Facebook adventure. This spring a huge portrait of the Dutch astronaut André Kuipers will appear in a meadow near Schiphol Airport. The artwork is made from thousands of uploaded photos and will be visible from space.