Pause – Stockholm House Equalizer
Swedish high-end sound retailer Pause is known for its experimental campaigns. Nice example is this activation from 2011 in which CEO Fredrik Hjelmquist promoted a new service by ingesting ...
New Samsung research suggests that 75% of men have little or no idea how to operate the domestic appliances they have at home. In this outdoor activation the brand gives a humorous twist to this revealing by creating modernized versions of world-famous sculptures. Michelangelo’s David takes charge of the weekly wash while Rodin’s The Thinker is deep in thought, pondering how to operate a washing machine. Each statue took a six-strong design team two months to create and they have been installed around central London.
Swedish high-end sound retailer Pause is known for its experimental campaigns. Nice example is this activation from 2011 in which CEO Fredrik Hjelmquist promoted a new service by ingesting ...
In most parts of the Australian bush there is no mobile signal, so in case of an emergency it can be impossible to call for help. To help solve ...
One of the most iconic logos in fashion, the Lacoste crocodile, is making way for ten threatened animals in a new line of limited-edition polo shirts. For each species, ...