British Airways – Digital Magic Billboard
A little interactive digital magic at Piccadilly Circus. The child in this video billboard really knows when a British Airways plane is coming over and the destination it’s arriving ...
The rise of online shopping has meant that fewer shoppers are experiencing the fun of sample fragrances. So Glade decided to bring samples of its home air fresheners to online shoppers in a new and innovative way. The S.C. Johnson-owned brand teamed up with Walmart and took the packing pillows that typically protect online shopping orders and transformed them into pockets of fragrance. When the packing pillows were popped, customers were met by a sample of a new fragrance. The campaign won a Gold, Silver, and Bronze Lion at the 2019 Cannes International Festival of Creativity.
A little interactive digital magic at Piccadilly Circus. The child in this video billboard really knows when a British Airways plane is coming over and the destination it’s arriving ...
Some interesting marketing news from the US. For the first time in 23 years Pepsi will give up their ad position for the Super Bowl final. Instead the company ...
Coca-Cola does it again. The new Open Happiness activation is a great piece of feel good branding. This time Coca-Cola invited the people of India and Pakistan – two ...