Pepsi – The Refresh Project
Some interesting marketing news from the US. For the first time in 23 years Pepsi will give up their ad position for the Super Bowl final. Instead the company ...
Nice campaign that proves that you can plug a very uncool product with a young target audience. In Brazil sponge brand Scotch-Brite created a refreshing experience marketing activation in partnership with trendy restaurants in the city of São Paulo. When dinner was finished people got a choice: pay the bill or wash the dishes and eat for free. Look here for the case study.
Some interesting marketing news from the US. For the first time in 23 years Pepsi will give up their ad position for the Super Bowl final. Instead the company ...
Big, bigger, biggest. Coca-Cola celebrated their 125 year anniversary the American way with the world’s largest projection mapping. The two-hour show covered the whole 26 stories high Coca-Cola headquarters ...
Last year, while social distancing and self-isolation became the norm, a nostalgic favorite began trending in our social feeds: the puzzle. So Heinz Ketchup created what might be the ...