McDonald’s –Billboard Bee Hotels
It’s estimated that 30% of Sweden’s wild bees are threatened. A big problem is that they lack places to live. As part of McDonald’s Sweden’s sustainability work restaurants have ...
Nice campaign that proves that you can plug a very uncool product with a young target audience. In Brazil sponge brand Scotch-Brite created a refreshing experience marketing activation in partnership with trendy restaurants in the city of São Paulo. When dinner was finished people got a choice: pay the bill or wash the dishes and eat for free. Look here for the case study.