Shell – Catching Free Fuel

15 October 2010 | Fastmovers

81 men and women are racing on a scooter through The Hague city centre. Above their head a huge signs that says ‘tag me’. The kick-off of the Shell Catching Free Fuel campaign – developed by BrandBase – caused lots of funny scenes. Passers-by who managed to tag one of the Shell FuelSave Experts, received a ticket that was good for a free tank of FuelSave or FuelSave Diesel. In the campaign Shell gives away a total of 40000 liters of FuelSave!