Axe – Hair Crisis Relief
Axe launched this funny and inventive online campaign for teenagers. 100 girls judge the hair of guys who have uploaded pictures of themselves. Is their hairdo hot or not? ...
To promote the European version of Shell’s Eco-marathon Brandbase developed an action site. The eye catcher is a 360°-video, in which an ultra efficient vehicle drives from Brussels via London and Paris to Geneva on just 1 liter fuel. The spectacular 360°-technique will take you on a two minute trip along hot spots like the Atomium, the Tower Bridge and the Eiffel Tower. The journey eventually stops after more than 1500 km.