Axe – Hair Crisis Relief
Axe launched this funny and inventive online campaign for teenagers. 100 girls judge the hair of guys who have uploaded pictures of themselves. Is their hairdo hot or not? ...
White dresses and stylish suites formed a vibrant queue at a Shell gas station in Heemskerk, the Netherlands. It was the kick-off of Type Tanking, a concept that BrandBase created to generate a positive buzz around the Shell Free Liter Weeks. Type Tanking is a joyful series of events in which people dressed up as bride and groom, ski teacher, dwarf, cowboy & indian or doctor & nurse received a free tank of Shell FuelSave Euro 95 at certain Shell gas stations across Holland. Look for more info and videos on the action site.
Axe launched this funny and inventive online campaign for teenagers. 100 girls judge the hair of guys who have uploaded pictures of themselves. Is their hairdo hot or not? ...
On the Dutch national holiday Queen’s Day (April 30) brewer Grolsch launches the COOL campaign. In a special bus people can exchange lukewarm beer cans of any brand for ...
In a favela in the heart of Rio de Janeiro Shell built the world’s first soccer pitch to have floodlights powered by footsteps. The 200 specially designed tiles placed ...