Shell – Free Tanking

30 July 2009 | Fastmovers

White dresses and stylish suites formed a vibrant queue at a Shell gas station in Heemskerk, the Netherlands. It was the kick-off of Type Tanking, a concept that BrandBase created to generate a positive buzz around the Shell Free Liter Weeks. Type Tanking is a joyful series of events in which people dressed up as bride and groom, ski teacher, dwarf, cowboy & indian or doctor & nurse received a free tank of Shell FuelSave Euro 95 at certain Shell gas stations across Holland. Look for more info and videos on the action site.

03 April 2017 |

Samsung S3 – Watch this Billboard

The problem with smart watches is that they’re universally ugly. Fortunately, there is this exception called the Samsung S3. To emphasize its good looks Samsung Israel came up with ...
11 March 2011 | Fastmovers

Lipton Ice Green Tea – Positive Projects

Lipton have just launched their first of a few so-called Positive Projects in Australia. It is a piece of graffiti in the streets of Sydney, made to promote Lipton ...
15 August 2013 |

Coca-Cola – The Personalised Road

Following on with the worldwide Share a Coke campaign Coca-Cola in Israel have created this nice personalised outdoor activation. Using geo-fence technology, they created a smart phone app that ...