Red Bull – Instagram Stop Motion Film
Red Bull has made a name for itself as a sponsor of adrenaline boosting sports events. The brand also is very good at coming up with innovative ways to plug ...
Want to get funky on the kinetic dance floor? Or rather enjoy a nitrogen ice-cream or visit the state of the art Shell Eco-marathon paddock? The Lab was packed full of surprisingly attractions about innovation and the future of energy. BrandBase produced and developed the four-day educational spectacular in cooperation with Imagination and Edelman PR. The goal was to get more visitors to the event than ever before and create a solid foundation for future Shell Eco-marathon competitions and events. We succeeded: 40.000 people of all ages learned about the world of tomorrow and had an unforgettable experience. Look here for a video impression.