Bol.com – The Impossible Signing Session
At the Antwerp Book Fair the numerous signings are the focal point every year. In this innovative marketing stunt bol.com takes those signing sessions to a next level. The ...
This very cool and engaging campaign won Cannes Mobile Grand Prix last week. Smart, the Philippines’ largest telecom provider, took its mission to “make text light and easy” further than ever by transforming old analog mobile phones into light text book for Philippine public school students. Look here for the case study.