States United Against Gun Violence – Gun Shop
Many first-time weapon buyers believe that firearms make them safer, but having a gun in your home actually makes you far less safe for homicide, suicide and domestic violence. ...
This is a great case in the category freaky PR-stunts. Russians don’t like buying insurance, but they do like fun games. That encouraged Smartpolis Insurance to organize a tournament that looks like curling but with cars instead of rocks. The campaign created a huge buzz all over the world and generated 700% (!) increases of website traffic. Check out the case video to learn more about this crazy success story.