Sol de Janeiro – Skin Cancer Campaign

14 May 2014 | Fastmovers

In this amazing awareness campaign sunscreen brand Sol de Janeiro and Ogilvy Brazil use a key element of the Brazilian beach life – tattoos – to boost awareness of skin cancer under young beachgoers. More than 450 professional tattoo artists were trained by an oncologist to learn to recognize the first symptoms of the disease. The idea is that, having spotted skin irregularities, the tattooists will encourage their clients to visit dermatologists. Check out the whole story in this case video.

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13 November 2013 | Fastmovers

Lidl – A Restaurant with a Secret

September 13th 2013. Overlooking Stockholm’s harbour Sweden’s first pop-up restaurant Dill opened its doors. 2-Michelin star chef Michael Wignall served a stunning nine-course meal at a cut-throat price. In no ...
12 November 2009 | Fastmovers

Doritos – Asylum 626

Asylum 626 is an impressive and stunningly designed combination of a horror movie, an interactive game, social media and advertising. In this follow-up of the successful campaign Hotel 626 ...
15 February 2013 | Fastmovers

Nivea – Stress test

This humorous and bold activation has a lot of viral potential. The video is quite light on branding, but you sure will remember it is from NIVEA. And to ...