Ford – Fusion 41
Fusion 41 is a relay race for Ford 2010 Fusion owners. In the selection process of the eight contenders Ford combines brand experience with social media. The company aims ...
To demonstrate the photographic performance of the Xperia Z5 camera, Sony in France came up with this spot-on Instagram adventure. The experience begins with a picture of a Paris building that you can actually zoom in on (Instagram doesn’t offer a zoom feature). When you click on it you enter a game with weird creatures and hidden messages. People who find the code can win two tickets for Champions League semi-final. The video below shows the campaign in action.