Sony – The Xperia Soda Stunt

14 November 2012 | Durables

With this 007 style marketing stunt Sony showed off the main USP of its new waterproof Xperia cellphone. Before the screening of Skyfall in Stockholm they handed out free sodas with a hidden surprise. A few unsuspecting winners walked home with brand new phones…

22 December 2015 | Durables

Canon – Realtime Photo Tips

In this cool outdoor activation Canon helps people in New York to shoot better pictures. In three of the city’s most-photographed areas the brand presented pop-up digital billboards with ...
15 December 2014 | Durables

The North Face – See for Yourself Taxi

Would you drop everything for the entire day to go on an adventure? That’s the question outdoor brand The North Face asked people in this well executed stunt. A ...
20 July 2011 | Durables

Hot Wheels – Team Hot Wheels

In this international campaign Hot Wheels shows that die-cast toys can be very cool. A good example is this stunt in which a life sized How Wheel breaks the ...