Starbucks – Love Project

15 December 2009 | Fastmovers

December is the ideal month to spread messages of global love. Starbucks translates this feeling in their world wide Love Project. De kick-off was last week when people from 156 countries joined each other in an online performance of All You Need Love. Since this online sing along people can post their own version of the Beatles classic or a drawing. For each contribution Starbucks donates five dollar cent in a fund to fight aids in Africa. A very positive way of brand activation. Or in the words of Starbucks: ‘You and Starbucks. It’s bigger than coffee.’
 

08 November 2013 | Fastmovers

Pedigree – Billboard Dog walking

Dogs need at least one good walk a day to stay healthy and fit. For urban dog owners this usually means that you take the same route over and ...
12 November 2009 | Fastmovers

Doritos – Asylum 626

Asylum 626 is an impressive and stunningly designed combination of a horror movie, an interactive game, social media and advertising. In this follow-up of the successful campaign Hotel 626 ...
11 July 2012 | Fastmovers

Fantastic Delites – Delite-o-matic

This sampling machine by snack brand Fantastic Delites is an amazing example of the power of simplicity. On first sight it’s rather dull, but this case video shows how ...