Air France – Music in the Sky
To survive the fight with price fighters Air France aims at a young and hip target audience. The airline chose music as its main marketing instrument and over the ...
Many first-time weapon buyers believe that firearms make them safer, but having a gun in your home actually makes you far less safe for homicide, suicide and domestic violence. To highlight this, non-profit organization States United Against Gun Violence opened a gun shop in New York and invited people to look around. But what they didn’t know was that every gun had a dark, violent history.
To survive the fight with price fighters Air France aims at a young and hip target audience. The airline chose music as its main marketing instrument and over the ...
During the Cannes Lions Festival BrandBase organizes a kick-ass rally for people in the advertising industry. The Brandrally starts and finishes at the Boulevard de la Croisette and in ...
This is a great case in the category freaky PR-stunts. Russians don’t like buying insurance, but they do like fun games. That encouraged Smartpolis Insurance to organize a tournament ...