Stella Artois – King of Cannes

16 April 2010 | Fastmovers

This well-done, sophisticated social media campaign by the Belgium brewer Stella Artois is certainly worth checking out. To promote their sponsorship of the Cannes Film Festival advertising agencies Mother London and Unit9 created the Facebook game King of Cannes. First prize is an awesome VIP-arrangement at the French gold coast during the festival. Are you the rightful heir to the French playboy en film producer Jacques D’Azur?