Kasperky Lab – Kaspersky Virus Hunt
For most consumers antivirus software is a necessary evil. And a necessary evil is often not the best starting point for a cheerful brand activation. Therefore thumbs up to ...
How can we connect the innovative ideas of the nonprofit organization TED with common people in Buenos Aires? That was the challenge Ogilvy in Argentina had to face. They came up with this simple but powerful solution: ask fifty renowned public speakers to spread the word.