The Gap – 1969 Stream iPad

09 April 2010 | Fastmovers

It’s interesting to see in what way companies going to use Apple’s iPad for their brand activation. Clothing retailer The Gap does a very good job with the 1969 Stream iPad. This well designed app combines nice-to-know content (video’s of celebrities, designers and music) with social media (Twitter) and of course a web shop.

22 September 2011 |

Durex – Fortune Teller Installation

Promoting condoms in a shame culture takes a lot of creativity and empathy. This Fortune Teller Installation from Xerud – a palindrome for Durex – perfectly appeals to Taiwanese teens. ...
16 January 2015 |

Castello Cheese – Eat the Art Pop-up Museum

Sampling deluxe by the Danish cheese brand Castello. In a eat the art pop-up museum in New York City passers-by got the opportunity to products in a very original ...
14 April 2015 | Fastmovers

Dove – Choose Beautiful

Average or beautiful? In this confronting experiment Dove let’s women in San Francisco, Shanghai, Delhi, London and Sao Paulo decide for themselves. The message: feeling beautiful is a personal choice. The ...