Lotto – Lucky Ride
This is an inspiring example of how a creative idea can win the hearts of millions. To promote a new electronic service the national Nicaraguan Lotto treated over 1 ...
Animal rights groups sometimes have the tendency to bring out their ideas in a bit pedantic way. This great hoax by The German Vegetarian Society shows that the use of humor is a great option for this kind of organizations. The Vegetarian Society launched a site for a cannibal restaurant in Berlin that was seeking people willing to donate bits of their bodies to be cooked and served. In no time the news was picked up by all kinds of international media. An investment of 5000 Euros resulted in attention for the problems caused by meat consumption.