Fendi – Kanye West
Kayne West gives new meaning to the expression ‘sell your head’. The high-end Italian fashion house Fendi paid the stylish rapper 10.000 dollars to walk around as a livingbillboard ...
Some people in Asia like to scare the shit out of people with weird practical jokes. But also if it comes to experiences brands dare to go to the max. Outdoor specialist The North Face for example. Last year they made a floor in a pop-up store disappear and in this new stunt they recreated a south pole camp in a downtown mall in the middle of Seoul. First they gave people virtual reality glasses as if they were riding a dog sled. But then something completely unexpected happened…