Tokyo Shimbun – Augmented reality app

10 February 2013 | Fastmovers

Newspapers all over the world suffer from decline in circulation and aging readership. In an attempt to engage the Tokyo Shimbun more with kids, a Tokyo agency created an augmented reality smartphone app that translates stories from the newspaper into a child-friendly format. Great concept!

22 September 2011 | Fastmovers

Durex – Fortune Teller Installation

Promoting condoms in a shame culture takes a lot of creativity and empathy. This Fortune Teller Installation from Xerud – a palindrome for Durex – perfectly appeals to Taiwanese teens. ...
20 May 2013 | Fastmovers

Yihaodian – 1000 virtual supermarkets

China may be the new global economic superpower, but if it comes to marketing the country remains a blind spot. That makes this guerilla stunt by supermarket chain Yihaodian ...
29 May 2018 | Fastmovers

Schweppes – The Dress for Respect

In this experiment Schweppes jumps into the #MeToo discussion and encourages men in Brazil to approach women with more respect and elegancy. 86% of Brazilian women have been harassed ...