Toyota – The Barista Project

16 October 2015 | Durables

Breaking news from Toyota. Its new Kinetic Energy Recovery System takes the energy that is wasted when speeding down a car and reuses it to accelerate again. To explain iets miraculous power to ordinary people Toyota came up with The Barista Project. In this pop-up café they invited 171 people for a plate of breakfast that was prepared using the energy generated through braking. The making of video shows the story behind the brand experience.

 

20 February 2018 |

PlayStation – War on the Floor

More than 18,000 fans attending a basketball game in the Oracle Arena, the home of the NBA champion Golden State Warriors, got a massive surprise during half-time. The lights ...
24 August 2012 | Durables

Audi – Audi Spheres Brand Experience

Breathtaking experience by Audi Spheres in Copenhagen. In an experiential marketing installation with lots of interactive technologie the German car manufacturer showed its future brand ambitions....
08 January 2020 |

Volkswagen – The No Show Room

Somewhere in the snowy north of Sweden a brand-new four-wheel drive Passat has been hidden in the middle of nowhere. As part of its sponsorship of the country’s national ...