Nike – Instaposters
This summer Nike conquered the streets of Moscow with an high-energy mix of social and guerrilla marketing. First they searched Instagram for photos of Russian women doing impressive athletic ...
Satisfied customers are the best brand ambassadors. Toyota Norway translates this sales wisdom into an innovative social campaign. Without being paid, hundreds of Toyota owners volunteered via Facebook to allow friends, neighbours and even complete strangers to test-drive their hybrid cars. The concept turned out to be a huge succe. Take a look at the case video for more details.