Indian – Motorcycle Ink
Indian Motors brings the concept of love brand to the next level in a testosterone driven campaign in which fans can get a tattoo from burnout residue from motocross ...
Universal Music Argentina came up with an innovative activation to boost sales of Lorde’s new album Pure Heroin. Using specially developed software music buyers were able to copy the freaky dance moves of the New Zealand singer. The better their imitation, the bigger the discount they got on the new album. More than 52,000 music people entered the contest and Pure Heroin became gold. Check out the case video for more info.