Graubünden Tourism – The Great Escape
The last few years we were treated with some serious cool interactive billboard campaigns. But this marketing stunt for the tourism organization Graubünden Ferien really excels in creativity and ...
Just like Coca-Cola in Israel the Ushuaïa Ibiza Beach Hotel – a popular hangout for clubbers – tries to make Facebook an integral part of the real world. Guests will be given the option to wear a RFID tech-based wristband, a devise which is synchronised to their Facebook profile. Users can swipe the wristband to upload pictures and update status.