Aviva – You are the Big Picture
Aviva is not the first insurance company that wants to emphasize that it’s all about people. But in the interactive campaign You are the Big Picture the global firm ...
Nowadays, almost every multimedia campaign uses social networks. But you seldom see a concept as intriguing and innovative as Vodafone’s Madame Tre Sesti. This online fortune teller gives you details on your love life, social health and work. To personalize her predictions Vodafone uses data that are generated from the most important social networks in Holland: Hyves, Facebook of Twitter en Linkedin. The result is great!