To charge people up for the new e-Golf, Volkswagen in Norway came up with this innovative campaign. The car brand utilized the charging hardware on smartphones to interact with an app. When people charged their phones they received raffle tickets giving them a chance to win the new e-Golf. Cool concept, check out the mini case study.
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PlayStation surprised passers-by in Antwerp with an electrifying activation. A life size electrical socket was installed at Central Station with the indication to insert both fingers. Persistent travellers got ...
Samsung celebrated the launch of its new Galaxy S10 in Portugal with an awesome sea adventure. Skipper José Gomes, writer Carlos Bernardo and photographer André Carvalho went on an ...
More than 300 million tennis balls are produced every year. An insane amount and almost nothing gets recycled. ABN AMRO wants to stimulate the transition to a circular economy ...