Volkswagen – Up Holland Up

13 July 2012 | Durables

In this cheerful campaign Volkswagen Holland is looking for the biggest orange fans to cheer Dutch athletes on the olympic podium in London. They invented a special version of the Volkswagen Up! that transits decibels into speed. The harder fans cheer the faster the car goes. Supporters can sign up here to get the Up! to their street and compete in a 100M street race. The fastest fans will go to London.

28 November 2011 | Durables

Penningtons – Magic Mirror

Great brand acitvation example by plus size fashion store Penningtons. To show customers how good they look in a Penningtons outfit the created a magic mirror that sets you ...
23 February 2013 |

Sony – AR Headphone Music Festival

To launch of the MDR-1 headphone Sony developed a very cool marketing concept: the augmented reality Headphone Music Festival. On several hotspots in Tokyo’s Shibuya area they spread posters ...
03 May 2018 |

Philips – Dutch Masterjuicers

Most people don’t eat enough fruit and vegetables. To put healthy eating in the picture, and promote its juicers, Philips presented a fun stunt that took place at Amsterdam’s ...