Volvo – Lightning Powered Billboard

06 December 2017 | Durables

To create some buzz around the release of its new S90 T8 Plug-in Hybrid in Thailand Volvo came up with a pretty electrifying idea. They built the world’s first Lightning-Powered Billboard, an outdoor ad that was designed to attract a lightning strike in stormy Bangkok. With the help of cameras and infra-red sensors, people could witness the phenomenon live on Volvo Cars Facebook page. The campaign generated three times more monthly sales than any previous Volvo campaign in Thailand!

17 December 2010 | Durables

BMW – Flash projection cinema ad

Tell me and I’ll forget. Show me and I may remember. Involve me and I’ll understand. BMW translates this old Chinese proverb in an exciting and innovative cinema ad. ...
16 February 2016 | Durables

Sodimac Homecenter – Resting Shelter Billboard

On the endless highways from Lima to the Chilean border drowsy drivers are the top cause of car accidents. To make matters worse, there are no areas where drivers ...
31 August 2012 | Durables

Volkswagen – Street Quest

For more than sixty years Volkswagen has been very popular in South Africa. To empahasize this the car brand came up this clever social media campaign. Street Quest is ...