Philips – Augmented Reality Mugs
With this campaign Philips found a great way to prove its ‘sense and simplicity’ slogan. To promote their grooming kits they didn’t use an app or other digital gimmick ...
The new Volvo XC60 is capable of detecting pedestrians, cyclists and other cars, thanks to the advanced built-in camera. To show the world what the system is capable of, Volvo teamed up with Pulitzer price-winning photographer Barbara Davidson. She used the on-board safety camera’s to capture moments of daily life on the streets. The result is XC60 Moments, the world’s first photo exhibition shot with a car. It premiered in London and will be traveling the world during the rest of this year.