Elena’s – The Heartbreak Ice Cream
Wherever there is a broken heart, there’s ice cream. That Mexican ice cream brand Elena’s to design a limited-edition product with heartbreak in mind. It includes five flavors strategically ...
In a successful pursuit to drive repeat purchase behavior and convert regular buyers into premium customers, Gall & Gall cleverly used the power of promotional reward marketing. When people bought 6 bottles of wine or activated Gall & Gall Premium membership, the Dutch wine and liquor retailer rewarded them with an innovative, expandable wine rack called WineStax. During the campaign period this unique and Design Award-winning promotion significantly increased the volume of sales and introduced a significant group of new customers to the advantages of the Gall & Gall premium membership.
Wherever there is a broken heart, there’s ice cream. That Mexican ice cream brand Elena’s to design a limited-edition product with heartbreak in mind. It includes five flavors strategically ...
The world produces over 1 trillion plastic bags every year, the majority of these are single-use and dumped into landfill and oceans. Tesco came up with an innovative campaign ...
More and more often social media play an important role in brandactivation. In an effort to promote Coke Zero’s likeness to the original, Coca Cola recently launched the Facial ...