WWF – The Tiger Challenge

03 March 2015 | Services

People love a challenge, especially when they have to take it to the max for a good cause. That makes this campaign by the Russian WWF so clever and creative. Run4Tiger is a very well executed virtual run contest between humans and an Amur tiger. If you lose you have to donate $5 to the WWF Save the Tiger campaign. Check out the case video.

08 October 2015 |

ANWB – Paul the Night Cyclist

This fall the Dutch travellers’ association ANWB again informs bicyclists about the necessity of good lighting. Last year BrandBase introduced a series of cheerful activations starring the ANWB Light ...
01 October 2015 | Services

Exit Deutschland – Nazi’s against Nazi’s

This is one of the most creative and effective ideas we spotted this year. Nazi’s against Nazi’s is a campaign that tricks neo-Nazis into raising thousands of euros for ...
10 July 2018 |

Länsförsäkringar – #ImPerfect

Teens spend hours every day on social media. Online they are often confronted with unattainable ideals that can cause low self-esteem. Swedish insurance company Länsförsäkringar, a brand with a ...