Xbox Kinect – Interactive Projection Mapping

29 November 2010 | Durables

Two weeks ago we noticed this little, but nice example of projection mapping. At the launch of the Xbox Kinect in Germany Microsoft showed how incredibly far you can go with this technique. The glamorous Dutch TV host Sylvie van der Vaart opened a breathtaking piece of interactive art inspired by Kinect. The state of the art technology allowed the crowd to bring the medieval Stachus gate to life by jumping, dancing and waving.

03 March 2009 | Durables

Blackberry Bullit

This viral represents the clash between two state of the art mobile phones: the new Blackberry and Apple’s iPhone. Let the war of fruits begin!...
29 June 2012 | Durables

Philips – Augmented Reality Mugs

With this campaign Philips found a great way to prove its ‘sense and simplicity’ slogan. To promote their grooming kits they didn’t use an app or other digital gimmick ...
02 February 2009 | Durables

Toyota iQ – Fun celebrity race

To prove how easy to use and fashionable their new city car is, Toyota organized a fun celebrity race during the Amsterdam Fashion Week. In the presence of journalists ...