Yihaodian – 1000 virtual supermarkets

20 May 2013 | Fastmovers

China may be the new global economic superpower, but if it comes to marketing the country remains a blind spot. That makes this guerilla stunt by supermarket chain Yihaodian only more interesting. To persuade Chinese shoppers to buy their daily grocery’s online Yihaodian has launched 1,000 virtual 3D stores where consumers can only see, visit and shop by using the Yihaodian Virtual Store App. Each of the stores was packed with discount coupons and free gift vouchers.

11 May 2014 | Fastmovers

Shell – Shell Energy Lab Contest

Kids are the future, so you better cab let them explore the world of tomorrow as soon as possible. That’s exactly what happens at the Shell Energy Lab, a ...
12 March 2010 | Fastmovers

Rexona – The ultimate Alter Machine

As part of a new campaign for their V12 deodorant Rexona developed the testosterone-filled Facebook app The Ultimate Alter Machine. It’s a cool quiz with a sort of Matrix ...
15 February 2013 | Fastmovers

Nivea – Stress test

This humorous and bold activation has a lot of viral potential. The video is quite light on branding, but you sure will remember it is from NIVEA. And to ...