WWF – Coins
The World Wide Fund For Nature (WWF) in Brazil came with this creative solution to raise donations. Magnetic posters were placed at cinemas, gyms and reception areas in companies. ...
The Sydney Opera House is Australia’s most Instagrammed icon. But only 1% who take a photo ever go inside. So how do you get more people inside? By turning their photos into real-time invitations. Hundreds of photos were turned into private wardrobe tours, sound checks, acrobatic lessons and more, leading to over 5 million people seeing a new side to the Sydney Opera House, the inside.