E-Dina – WaterLight
At least 840 million people around the world are without access to electricity, hindering their ability to work beyond daylight hours. That insight inspired creative agency Wunderman Thompson Colombia ...
In honor of Mother’s Day in Argentina (Oct 15) Philips came up with an inspiring idea to celebrate the energy that moms evince during their daily lives. They asked 20 influencer women to join them in an experiment in which they attached kinetically powered batteries to specially designed shoes. On Mother’s Day they brought the batteries charged with ‘mother’s energy’ to a hospital where something truly moving happened.