Nestlé – United for Healthier Kids Mexico
Mexico is the country with the highest obesity rate in the world. To help tackle this issue food multinational Nestlé came up with this integrated campaign containing several creative ideas: ...
The rebranded supermarket chain HomePlus faced a tough challenge. Their mission was to attack market leader E-mart in In South Korea without opening many more stores. They came up with an innovative solution: virtual stores in subway stations. Hard working Koreans were able shop with a smartphone and their groceries were delivered at the door as soon as they got home. Look here for the case study.