Shell – Wake-Up

02 November 2011 | Fastmovers

The yearly transit from summer to winter time gives many Dutchmen the blues. To bring a bit of light into these dark days BrandBase developed the Shell Wake-Up campaign. Early birds who showed up at a gas station in their pyjamas between 6 and 7 AM and refuelled their car received a Philips Wake-Up Light for free. The event was the kick-off for a collaboration between two major Dutch companies: Shell costumers who fill up their cars with 25 litres gas or more get a 50% discount on Philips products.

24 June 2009 |

Shell – Elke druppel telt

For the Shell FuelSave Euro 95 campaign BrandBase made the interactive commercial Elke Druppel Telt (Every Drip Counts) with in de leading part Dutch actor and comedian Jeroen van ...
24 July 2011 | Fastmovers

Mountain Dew – Street Art Project

With this energetic viral Mountain Dew kicks off its Street Art Project. After liking the UK Facebook page fans are challenged to create a piece of street art in ...
04 January 2017 | Durables

Kérastase – Hair Coach

This is an interesting example of how brands can blend the internet of things with their marketing strategy. In the fall of 2017 luxury hair care brand Kérastase will ...