WaterIsLife – Art Heist for Good

09 November 2015 | Services

In a project that pushes ethical boundaries nonprofit organization WaterIsLife and the New York agency Deutsch went on a mission to take from the poor to give to the poor. After two years of planning they “stole” rooftop art by the famous French artist JR in Kiberia and sold it to provide the inhabitants of the Kenyan slum with clean water. The attention grabbing case video is an absolute must-watch!