Apple – Cinematic journey through the Hermitage

11 March 2020 | Durables

Apple has raised the bar of its Shot on iPhone-campaign to inspiring new heights with a five-hour-and-19-minute, single-shot 4K film on a single battery charge. The 29-year-old Russian director Axinya Gog tours through the famous Hermitage museum in St Petersburg, lingering on the various artworks and capturing various performances set in the institution’s halls and galleries. The iPhone 11 Pro still had 19 percent battery charge at the end of it all.