In this innovative, multi-layered campaign Nike connects famous basketball pros with the kids who adore them. The Film Room is a high tech interactive experience that helps young players to reproduce signature moves from NBA-stars. When finished they get a cool Nike wannahave for their bedroom wall. Look here for the case study.
PlayStation surprised passers-by in Antwerp with an electrifying activation. A life size electrical socket was installed at Central Station with the indication to insert both fingers. Persistent travellers got ...
Racquet producer HEAD launched a very funny online campaign to promote their new model. The site Speed Lessons brings us six cheeky cartoons with the voice-over of tennis pro ...
The sweetest Christmas activation of the year found place in Milwaukee. There Samsung converted an abandoned mall into a holiday haven for kids who could really use one. They ...