AH – Grappie van Appie
Appie is a mobile application from the Dutch supermarket chain Albert Heijn, which helps customers remembering and choosing their daily groceries. This funny interactive campaign (in Dutch) celebrates the ...
It’s Super Bowl season. The time of the year that brands push the limit to create buzzworthy bigger than big advertising. Like this one form Budweiser Ligh in which an average Joe gets the night of his life. He plays a game of ping pong with Arnold Schwarzenegger and meets Don Cheadle and a llama in an elevator. Need I say more (trust me, there is)? Very cool activation! This video offers a glimpse behind the scenes.
Appie is a mobile application from the Dutch supermarket chain Albert Heijn, which helps customers remembering and choosing their daily groceries. This funny interactive campaign (in Dutch) celebrates the ...
In their quest for viral success more and more brands use hidden camera video. Recently Carlsberg en Pepsi both launched a very cool and well executed prank. Pepsi generated ...
A conscious form of brand activation from the American laundry detergent manufacturer Tide. Their Loads of Hope-vehicle shows up after disasters and allows people to do laundry on the ...