Just a little bit of magic. That’s what it takes to get people enthusiastic about the Quebec Magic Festival. In this bus shelter passers-by suddenly had special powers. And ...
A life-sized polar bear that takes a trip through the cold streets of London. Is it really real or just your imagination? Very cool stunt to promote the new ...
Remember this brilliant Red Cross campaign from last year? This week we once again spotted an original concept by a Polish non-profit organisation. The social rehab centre Pedagogium created ...
We start 2015 with a touching doing good campaign. In cooperation with creative agency Cheil and two Korean universities Samsung developed an app that maybe can help autistic children ...
One cool concept before the year is over. To create awareness around its long-haul destinations to New York Norwegian Airlines gave shoppers in an Oslo mall the chance to ...
Ho ho ho everybody. Everyone at BrandBase (the people behind this blog) wishes you a marvelous Christmas. This year we put a lot of creativity and energy in our very ...
This is one of the coolest advertising stunts we’ve seen in the last couple of months. In partnership with Airbnb the Dutch airline KLM organized a contest in which ...
With this give away stunt on Canadian airports WestJet last year produced a feel good campaign that went viral to the max (the video has been watched over 36 ...
Maybe you’re one of the nearly 100 million people who watched it. Or even of one of the 2 million who shared it on Facebook. The video of people ...
Flying can be more than a physical journey. Saying goodbye to loves ones and family sometimes is quite emotional. With The Cover Greetins the Dutch airline KLM gave people the chance ...