The worlds most inspiring promotional & loyalty activation ideas

17 August 2009 |

IKEA –IKEA-fans

Despite all the modern forms of communication marketeers sometimes miss possibilities to activate their brand. An online social hotspot where fans can generate their own ideas or follow the ...

27 July 2009 | Durables

Volkswagen – Catch the Polo

A new model Volkswagen Polo drives across The Netherlands for a week. Whoever spots the car can hold it on the street and take over the wheel. The contestant ...

29 June 2009 |

Philips – Philips vs.

Philips uses the social network site Twitter in its new campaign. In a worldwide contest Twitterers are challenged to describe what makes Philips products unique and handy. The best ...

09 June 2009 |

Converse – Shoefiti

On various hotspots in Dutch and Belgium cities you can see pairs of Converse shoes hanging in weird places. The two different models are connected by shoelaces. The finder ...

16 April 2009 |

Ford – Parkeereenka

Finding a parking spot can be a hell of a job, especially in big cities. The new Ford Ka is so small that you can park it on seemingly ...

14 April 2009 |

Baker Tweet

Baker Tweet is one of the best commercial Twitter applications I’ve seen up to now. With a special designed device bakeries can let their Twitter followers know what’s fresh ...

25 March 2009 |

Škoda Fabia – Colorstudio

The new Škoda Fabia is a very colorful car. The Czech company emphasizes this message with this virtual color studio where two men in no time paint a Fabia ...

18 March 2009 |

Sony Ericsson – Robyn

Nice cooperation between the Swedish singer Robyn, Sony Ericsson and Doctors Without Borders. Last fall Robyn used a Sony Ericsson C905 to take pictures during her tour around Europe ...

17 March 2009 |

HEAD – Speed Lessons

Racquet producer HEAD launched a very funny online campaign to promote their new model. The site Speed Lessons brings us six cheeky cartoons with the voice-over of tennis pro ...

06 March 2009 |

LG – The fastest sms

Nice stunt by LG in Portugal. To promote the KS360, a mobile phone with a keyboard similar to a computer, advertising agency Torke organized the national Portuguese championship sms ...